Design search gives the companies the chance to see the designs of their competitors that conduct business in the same sector. Thus, they may avoid unintentional design infringement by seeing the registered designs beforehand.
Although designs are classified just like patents, design research cannot be performed as healthily as patent search on subject basis or classification basis. This is because the computer programs available for design research fall short in comparing the images. Therefore, design search is mainly done on applicant or designer basis. But is requested, design research on subject basis can be performed by means of intensive search efforts.
Kordinat recommends its customers to perform design search in design-oriented innovation activities as well as activities directed towards the follow-up of their competitors’ design activities. Design search services are performed by trademark and patent representatives experienced in design.